Programmatic Video Platforms

A technology that automates the process of buying and selling ad inventory through real-time bidding, using data and algorithms to target specific audiences.
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Percentage (%) new visits page application Page Authority/URL Rating Page Experience Signals Page heading page impression Page Speed Page title page views page views (PV) PageRank Pages and Screens Report pages per visit Paid Ads Paid media paid search Pain Points Panda (Google Algorithm) Parent Company Pareto Principle Parked Domains Partnering For Performance Passive audience Passive Media Path Path of Enquiry pay per click (PPC) Payment gateway peer-to-peer (P2P) Penguin (Google Algorithm) People Skills percentage of new visits Percentage of Sales Method Perceptual Map Performance Management Cycle Performance Management Performance Max Campaign Periscope permission-based marketing personal brand Personal channels Personal Selling Personalization Personally identifiable information (PII) PESTEL Model Phone-Through Rate (PTR) Photo posts Phrase Match Pie Chart Pillar Page Pin Pin it Pingdom Pinned Post Pinterest browser button Pinterest Pinterest Pins pipeline Pivot Tables Pixel Placement targeting Plan plan of action platform Plugin Point of contact PointDrive Points of Parity (POP) political mapping Popup Porter’s Generic Competitive Strategies Porter's Five Forces Position-Based Attribution Model Position Zero Positioning Positioning Statement Post-Click Optimization Post-Impression Attribution Posting calendar Power of Now Pre-Click Optimization Predictive analysis predictive analytics Premium account Premium buy Premium Display Premium network buy Prescriptive Analytics Prestige Pricing Price Extensions (Asset) Price Points Price-setting Price Skimming Primary channels Primary data Primary focus Primary Research Print PRISM funnel Pristine Spam trap Processes Product Adaptation Strategy Product development Product Factors Product-Led Product Lifecycle Profit-Based Pricing Programmatic advertising programmatic display Programmatic Video Platforms Progressive Web Apps Project brief Project Project manager Promoted pins Promotion Extensions (Asset) Promotional Adaptation Strategy Promotional Mix Promotions Promotions Report Prompt (ChatGPT) propensity model Property (GA4) Psychic distance psychographics Psychological Pricing Public Relations (PR) Publisher Ads Pull Marketing Pull Strategy Pulsed Approach Purchase Frequency Push Marketing Push Strategy