Trends & Insight

Regularly refreshing your digital content needs

5 Steps to Digital CV Success (Infographic)

Careers

As the demand for skilled digital professionals continues to rise dramatically, it won’t be difficult to find your dream job opportunity.

But before you can even think about interview prep, the essential first step to securing the perfect role is creating a faultless first impression through your CV. 

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5 Key Components of Landing Pages That Convert

Campaign Digital Marketing

Building a successful pay-per-click advertising campaign requires a careful series of steps, all executed perfectly.

There’s choosing the right keywords, which dictate the intent of your audience. There’s writing or designing a great ad, which determines your campaign’s clickthrough rate and average cost per click. 

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From Startups to Managers: A Beginner’s Guide to Google AdWords

Campaign Digital Marketing

It’s the most well known online marketing platform in the world, and it could be the best source of growth for your startup. Google AdWords has been around since October 2000, and while it might not be the newest ad platform on the block, it’s undoubtedly one of the best.

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The Ultimate Guide to Instagram Advertising

Social Media

Every month, approximately 500 million users log in to their Instagram accounts, either to share their favorite photos and videos or to view other people’s content.

If your business has successfully advertised on Facebook and Twitter, porting your campaigns to Instagram is a great way to expand your reach, increase brand awareness and rack up more conversions.

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5 Solutions to Maximize the Value of Your Email Marketing

Email Marketing Social Media

You’ve read it over and over, on virtually every digital marketing publication out there…. “Build a high quality subscriber list!” And for good reason.

Social media platforms and search engines can release a single algorithm update or change that can completely eliminate the value of your digital marketing strategy. We’ve seen this happen, most notably with Google and Facebook.

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