5 Digital Marketing Trends for 2018

Content Marketing Digital Marketing

With 2018 right around the corner you’re probably somewhere between trying to deal with the holiday madness and frantically planning your digital marketing strategy for next year. It's not too late to address and plan for next year’s biggest marketing trends. Here are five digital marketing trends that you’ll want to watch out for in the new year.

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E-Commerce Hosting Sites: The Pros and Cons

Campaign Digital Marketing

E-commerce platforms are the lifeblood of modern businesses because, without them, there would be no online shopping. When you're first getting started with an e-commerce site, one of the first and most important choices you'll have to make is whether to opt for a hosted or self-hosted e-commerce platform. 

Here's everything you need to know about the pros and cons of e-commerce hosting sites to help you choose the right option.

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10 Expert Tips That Will Expand Your Facebook Reach

Facebook Social Media

Social media is one of the most important marketing tools of the digital age, so it’s integral that you have a solid Facebook outreach campaign in place to grow your followers and expand your audience. But knowing where to start isn't always easy, especially if you're like so many others and are self-taught in the art of social media.

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Your Comprehensive Guide to a Successful PPC Campaign

Campaign Digital Marketing

Pay per click advertising is an essential element of a comprehensive search engine optimization strategy because it brings in immediate results. You can achieve many different goals with PPC, and some of the most common reasons to use these ads include improving visibility, identifying new leads, bringing more traffic to your site, and increasing your conversions. In the end, however, the one reason that businesses use PPC is to grow.

While PPC is easy to execute, it does take some planning and preparation, so today you'll learn everything you need to know about putting together a successful campaign.

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7 Things You Should Never Do in Your Digital Marketing Interview

Careers Digital Marketing

Going for an interview is always a nerve-racking experience, especially if you're interviewing for a new type of job and aren't completely confident in your skills. But when preparing for a digital marketing interview, there are things you can and should do to get yourself ready, as well as a number of things that you should avoid when you're in the interview. 

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