Reviews and Testimonials

Professionals, Businesses and Universities Reach Their Full Potential with DMI

Discover how marketers develop the skills that advance their careers, teams reach their full potential, and universities elevate student employability with DMI.

Professionals

Businesses

Universities

Professionals

80,000+ professionals trust our industry-validated courses to stay relevant, and leverage our globally recognised certifications to propel their careers forward.

Our alumni work for companies like:

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How we help our alumni make great career stories

€11k

Get Rewarded

Graduates who said they got a salary increase (74%), got €11k (22%) increase on average.**

87%

Be More Employable

of employers globally say that they are more likely to hire candidates with a DMI Certification on their CV.*

44%

Get Promoted

of graduates got a promotion within 12 months after completing their certification. 73% of those who were promoted credit DMI Certification for their promotion.**

DMI Chief Marketing Officer Survey 2024* DMI Alumni Survey 2024**

DMI PRO

The course has given me an immense boost of confidence! The fact that it is self-paced, all the extra materials and tools are of significant importance. I was very pleased with the fact that all modules are presented by an expert in that particular field. You really have the confidence of learning with the best there is.

Oana Roxana Garcia

Product Marketing Manager

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DMI EXPERT

I feel much more confident about all aspects of digital marketing and am looking to use the Expert Diploma to advance my position within the company. I have also been offered another marketing role within a start-up company, which is a potentially very exciting opportunity.

Helen King

Marketing Director

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DMI SEARCH SPECIALIST

The course has given me many more skills that I can use in my career. I have been able to use what I learnt in both my day job and my freelance work, which has led to me being able to offer more than I did before. Before the course, I knew about the existence of my facets but now, after the course, I can actually put them into practice.

Coryse Borg

SEO Content Writer

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DMI PRO

I have held a position in marketing for 3 and a half years and recognizing that gaining a certification will definitely boost my career. I went hunting for what I can do. After completing the course with the Digital Marketing Institute I landed a job in a better company with better pay and position.

Lamis Altayyar

Communications Officer

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DMI PRO

It was nice to go back to training but with the liberty of studying when I wanted and from anywhere. E-learning can sometimes be daunting but it was not with the DMI. The demo videos, easy-to-follow pdfs, slides, and practical exercises meant that no stone was left unturned. All the answers were accessible at the click of a mouse! The learning experience was second-to-none and it is definitely the course to opt for if you want to become a digital marketing pro!

Virginie Roux

Digital Content Analyst

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DMI PRO

As a professional for whom Digital Marketing is the 'second career', I feel a lot more confident working as a Digital Marketer now that I have a qualification from the DMI. Overall, I just feel a lot more knowledgeable and legitimate. In terms of career, I've gone from being a Marketing and Comms Assistant to a Content Marketing Specialist in a different company with a 7k / year salary increase, which I know is only the beginning of my journey.

Adam Benghiat

Content Marketing Specialist

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DMI MASTER

After graduating with an MSc in Digital marketing, I got a promotion, a 60% salary increase and added new responsibilities.

Alieu Badara Njie

Senior eMarketing Officer

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DMI PRO

This course significantly expanded my knowledge of marketing analytics, email marketing, and Google Ads marketing. I am now running my own campaigns when before I was merely assisting. This course gave me the skills I need to take on more responsibility and progress my career.

Elena Dietz

Senior Marketing Specialist

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DMI AMA PRO

I am beyond grateful to DMI. Since my completion, my career has improved. It made me confident in my expertise and a better mentor to my team as a Director in Digital Marketing. I have followed Neil Patel for a while and when I saw that he's affiliated with the DMI Course, it was a no brainer for me. That in addition to it being offered self-paced online was helpful as well.

Kimberlt Dotado

SEO Content Writer

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DMI SEARCH SPECIALIST

This comprehensive learning journey has equipped me with a diverse skill set and a deeper understanding of digital marketing strategies. As a result, my career has progressed significantly. I've taken on more responsibility in my role, confidently managing day-to-day activities with a newfound level of proficiency and strategic insight. Not only enhanced my effectiveness in driving results, but has also positioned me as a valuable asset within my organisation, opening up new opportunities for professional advancement.

McKenzie Mulanny

Marketing Director

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DMI SEARCH SPECIALIST

I was thrown into a rabbit hole. I had no idea how much more SEO was than just keywords and on-page elements. The course exceeded my expectations a LOT, and now I struggle to find courses as good, even those of Semrush, Ahrefs, HubSpot, none come close, since they try to teach you how to do SEO with their specific tools, instead of giving you the full picture. This course builds up strategic thinking that allows you to plan and optimise your efforts. And guess what? I learned about DMI because ChatGPT recommended it! It was spot on!

Trujillo Patrizia

SEO Brief Creator

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DMI PRO

Before I took the DMI Pro Course, I was just a traditional marketer who did not really utilise the tools or method of digital marketing. Hence, I wanted to up-skill myself through this professional marketing course with DMI. After completing the course, I have understood more about Digital Marketing. It has helped me to develop my branding, SEO, website, Google Business Profile and business strategies for TG Creative Consultant. Thank you.

Sing Moi Tang

Owner

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DMI PRO

Oana Roxana Garcia

Product Marketing Manager

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DMI EXPERT

Helen King

Marketing Director

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Hear From Our Graduates

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Mandeep Sing

Sales & Marketing Manager

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Susan Phillips

Owner

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Nick Shaw

Entrepreneur

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DMI Global Industry Advisory Council

We collaborate with some of the most influential marketers globally to reflect the latest industry developments, trends and best practices in our courses.

DMI courses are co-developed with top industry experts from companies like:

Graduate Career and Success Stories

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DMI POSTGRAD

Anthony Hayde

✓

Make sure you've got the time set aside to go through the coursework properly, particularly if you're juggling it ...

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DMI PRO

Andrew Burd

✓

I chose the Digital Marketing Institute mainly because the course was so highly reviewed online. The number of alumni ...

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DMI EXPERT

Helen King

✓

Marketing Director

I feel much more confident about all aspects of digital marketing and am looking to use the Expert Diploma to...

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DMI PRO

Ade Lawal

✓

My time with the Digital Marketing Institute has been enlightening - I feel more confident and more grounded ...

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DMI MASTER

Alieu Badara Njie

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Senior eMarketing Officer

After graduating with an MSc in Digital marketing, I got a promotion, a 60% salary increase and added new responsibilities.

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Businesses

Discover why companies and organisations partner with us to empower their teams with DMI for Business Training Plans.

With over 1.8 million customer, AIB wanted to put a focus on customer engagement and digital experience, the bank trained its workforce with DMI's customised training plans for each role and skills level to ensure digital was at the centre of everything they did.

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IBM rolled out a custom training for 4K+ marketing and sales professionals across 23 countries, resulting in 37% decrease in days to close digital sales, 7% increase in win rate, and 132% increase in digital skills.

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Vodafone launched a custom training program for 4,000 marketers across 23 global markets, integrating core modules and content into their e-learning system to facilitate cohesive training for their worldwide workforce.

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The Chartered Institute for the Management of Sport and Physical Activity (CIMSPA), funded by Sport England, partnered with the DMI to create dedicated training tailored to the needs of the sport and physical activity sector, ranging over 8,000 registrants and an improved rate of 88% in members’ skill in digital marketing.

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Award Winning Training That Drives Business Results

Only after 4 weeks of completing their training with DMI:

96%

Increase Role-related Performance

say that they upskilled and improved their role-related performance.

75%

Implement New Learnings

say that they already started implementing new skills and learnings in their role or as a team.

75%

Achieve Personal and Team KPIs

say that the training has already started contributing to achieving their personal and team KPIs.

* DMI Business Member Survey 2024

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IBM rolled out a custom training for 4K+ marketing and sales professionals across 23 countries, resulting in a 37% decrease in days to close digital sales, 7% increase in win rate, and 132% increase in digital skills.

Read IBM Case Study →

CIMSPA developed an award-winning Digital Marketing Hub to upskill 8,000+ sports professionals. The initiative led to 42% of participants applying new learnings to their marketing, and 88% enhancing skills in digital marketing.

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Read Vodafone Case Study →

Learn how a healthcare organisation upskilled its marketing team's skills to keep pace with the latest digital trends and transform into a digital-first organisation.

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AIB aimed to integrate digital expertise within their marketing team and partnered with DMI, concentrating on executing engagement programs and developing innovative customer propositions.

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Best e-Learning Experience

Bronze Award for Best E-learning Experience 2023 for our DMI Short Courses. The International E-Learning Awards (IELA) recognize the best uses of tech to improve learning and job performance.

Online Learning Library WatchList

Best and most innovative providers of training services & tech in Corporate Learning and Development by e-learning Library ‘Watch List’ 2023

See What Business Team Members Have to Say

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The collaboration with the Digital Marketing Institute is a fantastic one.

The collaboration with the Digital Marketing Institute is a fantastic one, openness, really reacting on the individual needs that our company has. We gained a lot and are looking forward to the future.The collaboration with the Digital Marketing Institute is a fantastic one, openness, really reacting on the in...

Rainer Schlegel

✓

VP Marketing Comms

We were looking to upskill our workforce and really impressed by the wide range of courses available.

We were looking to upskill our workforce and were really impressed by the wide range of courses available through DMI. Competency and skill level varied considerably across the team, as identified by their diagnostic test and it was obvious we needed a bespoke solution. DMI were very flexible in accommodating our needs and developed a suitable programme for us. They were always responsive to our requests and very supportive throughoutWe were looking to upskill our workforce and were really impressed by the wide range of courses available thro...

Ian Ridgers

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Head of Digital Customer Engagement & Innovation

I chose to start with the Digital Strategy module as it is relatable to my role at Ansell.

I chose to start with the Digital Strategy module as it is relatable to my role at Ansell. Although I had learnt some of the topics time ago, it was a great refresh and reminded me of some concepts I don't always put into practice! I found value in the different template examples that were shared and used them in my work presenting our initiatives. This was great timing as we are beginning to shape our marketing strategy for next year and I could adapt ideas from my learning directly.I chose to start with the Digital Strategy module as it is relatable to my role at Ansell. Although I had lear...

Loredana Palmeri

✓

Sr. Manager, Marketing & Comm.

We enabled our team to plan marketing initiatives strategically.

The Digital Marketing Diploma has equipped our team to strategically plan and analyze the effectiveness and ROI of our various campaigns.The Digital Marketing Diploma has equipped our team to strategically plan and analyze the effectiveness and RO...

Katharine Gunner

✓

We met our team’s KPI this quarter after completing the course.

The DMI training provided an excellent chance to address gaps in our team. After the training, I discussed ways to improve our internal practices with my team. We've achieved those goals this quarter, and I believe the additional learning played a significant role in that success.The DMI training provided an excellent chance to address gaps in our team. After the training, I discussed way...

Oliver Gaunt

✓

Helped me implement strategies.

The DMI course was easy to follow and very interesting. It helped me better understand some concepts and gave me ideas to implement new strategies in our marketing campaigns.The DMI course was easy to follow and very interesting. It helped me better understand some concepts and gave ...

Valentina Arango

✓

A well-rounded education.

We enjoyed the experience with the DMI course. The curriculum covered a broad spectrum of digital marketing topics, offering a solid foundation for anyone entering the field. What stood out to me was the comprehensive approach, touching on everything from social media strategies to SEO, providing a well-rounded education. We enjoyed the experience with the DMI course. The curriculum covered a broad spectrum of digital marketing to...

Lisa-Marie Höher

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Very useful tools and strategies

The DMI for Business Training has enabled us to analyse all the opportunity areas where we could improve our own curriculum. Each module of the course gives us very useful tools and strategies that we can use in our day by day. I'm so happy to have completed itThe DMI for Business Training has enabled us to analyse all the opportunity areas where we could improve our o...

Gricel Licona García

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The DMI is the only provider, to my knowledge, that provides all these things in one package.

There are a couple of partners out there, but none of them are really holistic. The Digital Marketing Institute is the only provider, to my knowledge, that provides all these things in one package.There are a couple of partners out there, but none of them are really holistic. The Digital Marketing Institut...

Dominik Schneider

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Global Head of Digital & Content Marketing

It was great to partner with DMI to drive the digital transformation agenda within Novartis SSA.

It was great to partner with DMI to drive the digital transformation agenda within Novartis SSA. The blend of live webinars and online self-learning gave the participants a great experience and has truly transformed the digital marketing competencies within the organisation. I would recommend DMI to any organisation that wants to achieve similar.It was great to partner with DMI to drive the digital transformation agenda within Novartis SSA. The blend of...

Oluwole Ajao

✓

Head of Marketing

I can say with confidence that DMI courses are very nicely organised and easy to follow.

Being accustomed to exams and self-development training courses to retain my accreditations year-on-year, I can say with confidence that DMI courses are very nicely organised and not difficult to follow, they are engaging thanks to a good balance of content and video with additional information for those who want to study all or some subjects more in-depth. DMI is a respected organisation that is recognised internationally. There are plenty of multiple-choice skill tests for each course and to help completion of DMI certifications.Being accustomed to exams and self-development training courses to retain my accreditations year-on-year, I ca...

Samantha Zizzi

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Business Development Manager

DMI has been a monumental support and ultimate resource to elevate our overall digital experience.

Glanbia Performance Nutrition's partnership with DMI has been a powerful alliance, which has helped to develop our global marketing teams across nine leading sports and lifestyle nutrition brands. DMI has been a monumental support and ultimate resource to elevate overall digital experience and engagement with consumers for their health and fitness needs.Glanbia Performance Nutrition's partnership with DMI has been a powerful alliance, which has helped to develop...

Christie M. Nagel

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GPN Global Brand Education & Advocacy Manager

The collaboration with the Digital Marketing Institute is a fantastic one.

Rainer Schlegel

✓

VP Marketing Comms

We were looking to upskill our workforce and really impressed by the wide range of courses available.

Ian Ridgers

✓

Head of Digital Customer Engagement & Innovation

I chose to start with the Digital Strategy module as it is relatable to my role at Ansell.

Loredana Palmeri

✓

Sr. Manager, Marketing & Comm.

We met our team’s KPI this quarter after completing the course.

Oliver Gaunt

✓

A well-rounded education.

Lisa-Marie Höher

✓

Very useful tools and strategies

Gricel Licona García

✓

The DMI is the only provider, to my knowledge, that provides all these things in one package.

Dominik Schneider

✓

Global Head of Digital & Content Marketing

It was great to partner with DMI to drive the digital transformation agenda within Novartis SSA.

Oluwole Ajao

✓

Head of Marketing

I can say with confidence that DMI courses are very nicely organised and easy to follow.

Samantha Zizzi

✓

Business Development Manager

DMI has been a monumental support and ultimate resource to elevate our overall digital experience.

Christie M. Nagel

✓

GPN Global Brand Education & Advocacy Manager

The collaboration with the Digital Marketing Institute is a fantastic one.

Rainer Schlegel

✓

VP Marketing Comms

We were looking to upskill our workforce and really impressed by the wide range of courses available.

Ian Ridgers

✓

Head of Digital Customer Engagement & Innovation

I chose to start with the Digital Strategy module as it is relatable to my role at Ansell.

Loredana Palmeri

✓

Sr. Manager, Marketing & Comm.

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Universities and Colleges

Over 80 university and colleges partner with us to keep their curriculum Industry-aligned and provide their students with a globally-recognised skills certification, elevating student employability.

Academic Program Leaders

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Students and Graduates from DMI Partner Universities Say

believe the DMI Certification increases their chances of gaining employment or a promotion.

said the DMI Certification added value to their overall degree.

agreed it added practical digital marketing experience to their degree.

DMI Universities and Marketers Survey 2024

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In the first three months of the partnership, 130 UON students enrolled in DMI-accredited courses at University of Northampton (UON), and gained practical digital skills using DMI resources. The faculty gained access to an extensive library of industry-validated curriculum, which is credit-rated and quality assured to meet higher education standards.

UCW saw a 120% increase in student recruitment, increased student and staff satisfaction in the first year of their partnership with DMI. The university updated their MBA curriculum with industry-validated digital marketing content and differentiated their MBA Program by getting an accreditation from DMI and providing their students with a globally-recognized industry certification.

As part of the exclusive agreement between DMI and American Marketing Association (AMA) in North America, Northwood graduates now gain dual-certification from AMA and DMI in addition to their degree, increasing the employability of their students. UN uses DMI resources to align their Marketing BBA and Marketing MBA curriculum to industry standards.

Dar Al-Hekma University partnered with DMI to fulfil their mission of equipping students for the dynamic job market, characterised by a significant shift away from traditional sectors towards digital domains in Saudi Arabia.

Partner Spotlight

Find out how we bridge the gap between the digital marketing industry and academia and help our higher education partners offer cutting-edge education to their students.

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“The gap between the academy and the industry is real. We are preparing students to be lifelong learners, independent thinkers, global citizens, problem solvers. These are all essential skills for higher education to teach. But industry folks are also looking for graduates with skills that need to be applied immediately when they are hired. DMI has helped us bridge this gap.”

Professor Stephen Marshall,
Brand communication & Digital Marketing

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“Accreditation from DMI means we are offering students even more than a degree, which many students find very attractive: A globally recognised certification. Students also know the course they’re studying has input from the world’s leaders in this field such as Google, Facebook, Microsoft, Linkedin among many others.”

Dr. Tom Bowden-Green,
Programme Leader MSc Digital Marketing

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“It's never fully done and that's one of the main reasons we sought a digital industry partner like DMI. You can’t just dust down last year's slide deck and carry on. It's different every year and you have to stay on top of it and point the students in the direction of exciting new material.”

Kardi Somerfield,
Course Leader in BA Advertising & MSc Digital Marketing

Top Businesses and Universities Trust DMI

Some of the world's leading business and universities partner with us to upskill their teams and elevate their student employability.

World Class Certification

Pro & Specialist Courses

Advanced Courses

Short Courses

Reviews and Testimonials

Professionals

How we help our alumni make great career stories

Hear From Our Graduates

DMI Global Industry Advisory Council

Graduate Career and Success Stories

Businesses

Award Winning Training That Drives Business Results

Read Business Success Stories

Best e-Learning Experience

Online Learning Library WatchList

See What Business Team Members Have to Say

Universities and Colleges

Academic Program Leaders

Students and Graduates from DMI Partner Universities Say

Partner Spotlight

Top Businesses and Universities Trust DMI