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Professional Diploma
in Social Media Marketing

Develop a detailed understanding of key social media specialisms including content marketing, and platforms on which you can promote your content.

This course is suitable for people who are responsible for the planning, execution and management of social media campaigns, social media specialists, enthusiasts, executives or anyone who would like to enhance their digital marketing knowledge base in this area.

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Certified Digital Marketing Specialist - Social

"Emerging technology, new social media platforms and the constantly evolving online world have always been of huge interest to me."

Gavin O'Leary, In the Company of Huskies

Did you know that 74% of our graduates are employed in Digital Marketing roles?

Master the skills necessary to advance your social media ambitions with our Professional Diploma in Social Media Marketing. In just 30 hours, you’ll be ready to develop and implement a robust social media strategy that fosters trust and increases sales. Boost brand awareness with content that makes your users want to share, tweet and pin your path to social media success. With the effective analysis of campaign results, you’ll be on track to exceed sales targets and advance your career with the latest social media marketing techniques.  

Course fee is

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The last date for enrollment is Wednesday, May 31st.

Module Overview

Become a Certified Digital Marketing Specialist in Social

Become a certified social media marketing professional

Comprised of digital leaders such as Google and Facebook, our Syllabus Advisory Council informs and validates our learning content to ensure it is cutting-edge, relevant and technically accurate.

The knowledge I gained at the Digital Marketing Institute has helped me to execute marketing campaigns on a global scale.

Davin Kelly, Twitter Read More

The chance to learn from the very tenured lecturers that they have on staff was the main draw for me.

Kelly Herbst, Hubspot Read More

For me, everything from the learning materials to the video lectures complemented my learning experience.

Anna Moldovan, Google Read More

I felt that the Digital Marketing Institute offered me exactly what I was looking for.

Gavin O’Leary, Company of Huskies Read More

The amazing tools I discovered allowed me to deliver a premium service to my customers.

Sharon Cliffe, Twelfy Read More

Apply Online

Based on your location we have a selection of learning options for you.

Study online with the Digital Marketing Institute

Study Time: 30 hrs
Assesssment: 3 hr Multiple Choice Exam
Resources: Video lectures, Practical Exercises, Online Tutor

Study with an approved partner

Our global network of education partners is dedicated to prodiving high-quality digital education. Select your ideal partner to acquire a globally recognized professional qualification in digital marketing.

Got questions?

Do I need to have a marketing background

Anyone can apply for the Professional Diploma in Social Media Marketing. A background in a related discipline is not required – the aim of the Professional Diploma is to allow you to learn everything you need to know about social media marketing; and to kick-start a new and exciting career.

You may be a business owner looking to take your online marketing to the next level or you may be someone looking for a change of career. The only prerequisite is that you have in an interest in a digital marketing career.

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How much will the course cost?

The Professional Diploma in Social Media Marketing costs to study full-time or part-time in a classroom, or to study online.

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Who should take this course?

The Professional Diploma in Social Media Marketing is suitable for people who are responsible for the planning, execution and management of social media campaigns. Social media specialist, enthusiasts, executives or anyone who would like to enhance their digital marketing knowledge base in this area would excel on this course. This diploma is suitable for any level of skills or experience and is designed to prepare you to engage specifically with social media marketing within an overall digital marketing domain.

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Where will my qualification be recognized?

Our qualifications are world class. We offer courses in over 80 countries and are courses are recognized by the Scottish Qualifications Authority. This allows you to take your Digital Marketing Institute qualification with you, no matter where your exciting career may take you.

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How is the programme assessed?

The Professional Diploma in Social Media Marketing is assessed by one three hour exam; these are administered by our computer-based testing partner, Pearson Vue, via its global network of test centers. The exam is split into three sections; candidates need to achieve a minimum of 60% to pass the exam. Your examination fee is included in the course price but subsequent re-sits due to failed attempts will incur a fee of approximately €60 or local currency equivalent payable directly to the center when you book your examination.

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How strong are
your digital skills

Just how much do you know about digital marketing? We've designed the Digital Diagnostic to help you find out.