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Professional Diploma in Digital Strategy and Planning

Digital Marketing Strategy Course

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Enrollment Deadline Dec 12th

This dynamic online Diploma in Digital Strategy & Planning course covering topics in digital communications, analytics, marketing automation and budget & strategy formulation giving you the skills, know-how, strategy and techniques to be that change. Here is power. The power to influence. To speak to billions of people.

Why DMI?

Globally recognized certification

Join 200k+ members worldwide

Payment Plans Available

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14 days guarantee

Course Overview

Certified Digital Marketing Specialist - Digital Strategy & Planning

BRAND NEW FOR 2022

WHAT'S NEW

Develop true Digital Marketing Strategy expertise with DMI Specialist. Learn digital communications, analytics, marketing automation and budget & strategy formulation from Industry Skills Experts.

Learn every aspect of Digital Marketing Strategy across 9 modules of interactive learning to give you a highly relevant and deep knowledge of digital strategy, all wrapped up with the world’s most recognized digital marketing certification on completion.

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What’s the latest?

  • Targeted updates applied to all modules to ensure you get the very latest content
  • NEW walkthroughs that provide clarity and insight on a range of tools such as Google Search Console and other free SEO tools.
  • NEW content formats: embedded tools, text articles and quizzes.
  • NEW bonus content including webinars, podcasts, eBooks, articles and toolkits have been added.
  • Existing walkthroughs and screenshots have been updated to acknowledge changes and updates to user interfaces.
  • Improved videos with animated explainers.
  • Live sessions with an instructor covering the latest updates to tools and platforms
  • Interactive content has been updated with new screenshots acknowledging changes and updates to user interfaces.
  • Plus much, much more

Program learning outcomes and content

WHAT WILL I LEARN?

BRAND NEW FOR 2022

We give you the thinking and tools to become a leading player on the digital stage. Create powerful and dynamic digital strategy. See it manifest into real world, business-changing action. The modules are building blocks – of knowledge, of your vision, of the leading Certified Digital Marketing Specialist - Digital Strategy & Planning that is you. Here is what you need to know.

Introduction

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Traditional Communications

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Digital Communications

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Digital Channels

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Marketing Automation

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Budget & Resourcing

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Big Data & Analytics

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Digital Leadership

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Strategy Formulation & Plan

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Introduction

Module Info & Overview

We bring science to thought. We have created the 3i Framework which is designed to help you select the best digital strategy for your organisation and make it happen. The 3i is smart and rigorous. It’s transformative. And you shall be impressed. This module introduces this nifty piece of brainwork. Later modules expand on it.


  • The fundamental concepts underpinning the DMI 3i Methodology
  • ​The how-to’s of business strategy development
  • ​Key components in an effective digital strategy
  • ​Strategic management, a long-sighted look at lasting, growing success

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Pricing

Become a Certified Digital Strategy & Planning Professional

Boost your credibility and advance your knowledge, role and career. Enjoy instant access to your course once you enroll.

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14 days guarantee

Join 200k DMI members from companies like these.

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Who's this for?

The DMI Specialist is aimed at

  • Sharp and experienced players of the digital sales and marketing game who aren’t content to be mere players anymore. You want to drive the game. You want to change it
  • Sales professionals. Marketing Managers. Team leaders. Business Consultants and Developers. Professionals who’ve taken their vision as far as they can go without specialised skills – and plan to fix that
  • Entrepreneurs who want to be more entrepreneurial
  • Those who realise specialisation gives you a real, sharp, tangible competitive edge -with which to slice through the competition
  • Inspired career changers
  • Talented people who know that Certification makes doors open

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What's included?

WE GET YOU IN THE GAME AND KEEP YOU THERE

Sign up for a course and you become a Power Member, joining thousands of alumni who are already playing the digital game to win. Access resources, insights, digital smarts and real opportunities. You don’t just do a course, you get what you need to build a career.

6 months FREE with all courses.

White-hot course content

Get the latest up to date courseware via our learning experience platform.

Globally recognized Certification

A globally recognized digital marketing certification to move you & your career forward.

Maintain your Status and Skills year-on-year

Continuous professional development guaranteed, keeping you in the game.

Toolkits & Premium Content

The latest content and toolkits to always keep you in the game.

Vibrant connected community

Connect and join over 200k global members in the DMI Network.

Test your skills diagnostic

Benchmark your skills against your professional competition and stay top of your game.

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Globally Recognized Certification

Over 200,000+ Members
Globally Trust DMI to progress their career

68%

of DMI graduates say the course helped them get a promotion.

62%

say certification was a reason for their salary increase

38%

got a new role in digital marketing or changed their career path

Our members work for some of the biggest companies globally

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What our students say

I was plugging away in a job I hated… DMI allowed me to completely shift gears and try something new.

PPC Specialist

Canada

Digital Marketing Specialist

United States

Digital Producer

United Kingdom

THE DMI STUDENT SUPPORT TEAM

With a support team on hand to help you learn with us, we ensure that you are not alone during your online learning.


Instructors with Industry Experience

Our instructors are dedicated, knowledgeable and best of all, have up to date digital industry experience.

Support Team

Whatever it is, we’ve got it covered. The team is right there when you need them.


FREQUENTLY ASKED QUESTIONS.

How long is the digital Marketing strategy course?

This course consists of approximately 30-hours of course content. You have up to 24 weeks to complete the course, during which time you can access your course content wherever and whenever you want. Average completion time is between 8-10 weeks.

How is the digital marketing strategy assessed?

Certified Digital Marketing Specialist - Digital Strategy & Planning is assessed by one two hour exam; these are administered by our computer-based testing partner, Pearson Vue, via its global network of test centres.

Candidates need to achieve a minimum of 60% to pass the exam. Your examination fee is included in the course price but subsequent re-sits due to failed attempts will incur a fee of approximately €60 or local currency equivalent payable directly to the Pearson Vue when you book your repeat attempt.

Does the course have payment plans?

DMI provides a range of payment options to suit everyone. The course fee can either be paid in full or spread over manageable instalments.

Where will my qualification be recognized?

Our digital marketing certifications are recognized globally. We offer online digital skills training courses in over 135 countries. On completion of this course, you become a certified digital marketing specialist. This allows you to take your Digital Marketing Institute qualification with you, no matter where your exciting career may take you.

What will my learning outcomes be?

Combine the power of data with state of-art thinking to create measurable campaigns that effect human behaviour and drive conversion rates. This course explores concepts and practices from the edge of new, but we also keep things rooted and deliverable. This is where ideas meet tools and tactics.

Where does the strategy course fit in the grading system?

Professional Diploma in Digital Marketing - Strategy & Planning is equivalent to a level 5 in the UK grading system.

When can I enroll in the digital marketing strategy course?

Enrollment Dates commence from the first of every month, however we offer instant course access to get started right away. For example if you purchase your course on the 22nd of December 2021, your enroll date would be January 1st 2022 or February 1st if you wish

How will I learn whilst doing digital marketing strategy course?

Our courses are self-directed and delivered online via our cutting edge platform MyDMI. Each course also comes with interactive content via live webinars, community forums, tutor support and more.

Stay relevant.
Stay connected to opportunities.
Get in the game - and stay ahead.

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