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DMI Track

Professionals Soft Skills

Elevate your impact in the workplace with Professionals Soft Skills. Gain in-demand professional skills through an exceptional course designed to directly enhance your workplace performance by enabling you to fully leverage your technical skills. Stand out in today’s competitive job market showing that you can lead, create, collaborate, and communicate effectively.

Why DMI?

  • Relevance through industry expertise
  • €11k salary increase on average*
  • 79% got a promotion*
Google Customer Review

72%

Unlock Your True Potential

72% team leaders cite Professional Soft Skills as “most critical” for marketers to develop in order to effectively leverage technical skills*

#5

Stand Out

5 out of 10 most in-demand skills when hiring are Professional Soft Skills such as communication, leadership, management, problem solving, and managing projects**

12%

Be More Productive

Integrating technical expertise with soft skills training lead to a 12% increase in productivity and a 250% ROI within eight months***

Source: DMI CMO Survey 2024* LinkedIn The Most in-Demand Skills Report, 2024** MIT Sloan School of Management***

Professional Soft Skills Course Overview

The Professional Soft Skills course is designed for professionals to gain the most in-demand skills in businesses that complement leveraging technical skills more effectively such as strategic thinking, creativity, communication, and productivity. Key competencies like project management, adaptability, and effective collaboration will enable professionals to differentiate themself in a competitive job market for professional growth.

↗4 Interactive Modules.

↗Associate Level Certification.

↗8 Hours of self-paced learning content.

↗DMI Professional Membership worth €150 included.

↗Access to the world's largest library of digital marketing resources.

↗Practical Toolkits and Templates.

Key skills and competencies you will gain

↗Managing Projects Effectively↗ Agile and Strategic Thinking↗Problem Solving and Creativity↗Presentations and Persuasion↗Collaboration and Communication ↗Productivity, Adaptability and Resilience

What you'll learn

4 Modules • Approx 8 hours Learning content

  • Agile & Strategic Thinking

  • Creative Problem Solving & Presenting

  • Collaborative Comms & Persuasion

  • Adaptability & Resilience

Project Management

Grasp the fundamentals of project management with a clear 7-step framework. Understand the role of a project manager and learn how to lead projects with confidence.

  • ↗Introduction to Project Management
  • ↗Role of the Project Manager
  • ↗7-Step Framework for Managing Projects
  • ↗Quick Read: What Are the Best AI Marketing Tools?

Agile Thinking

Embrace agility by mastering the 'Test and Learn' approach. Discover the benefits of agile thinking and how it drives innovation and adaptability in fast-paced environments.

  • ↗Introduction to Agile Thinking
  • ↗Using the 'Test and Learn' Approach
  • ↗Applying the Agile Concept of 'MVP'
  • ↗Benefits of Agile Thinking

Becoming a Strategic Thinker

Master the key principles and benefits of strategic thinking, and explore the Future-basing® technique for future planning.

  • ↗Understanding Strategic Thinking
  • ↗Benefits of Strategic Thinking
  • ↗Characteristics of Strategic Thinking
  • ↗Future-basing®

    Who's It For?

    • Managers and Team Leads: Those responsible for driving projects to completion will benefit from enhanced project management, strategic thinking, and agile thinking skills to manage tasks more efficiently and adapt to changes swiftly.

    • Professionals and Creators: Individuals aiming to sharpen their creativity, presentation skills, and problem-solving capabilities will find the course valuable for producing impactful campaigns and communicating ideas effectively.

    • Sales and Client-Facing Roles: Salespeople, account managers, and other customer-facing professionals can leverage improved communication, persuasion, and collaboration skills to strengthen relationships and close deals more effectively.

    • Operations and Administrative Roles: Employees looking to boost productivity and time management while developing adaptability and resilience can improve their ability to handle daily tasks and unexpected challenges efficiently.

    • Leaders and Aspiring Managers: Those in or pursuing leadership roles will gain essential skills in managing teams, driving strategic initiatives, and fostering a resilient, high-performing work environment.

    Skills Experts

    Learn from global industry experts

    Our courses are taught by industry leading skills experts with relevant career ready content.

    Join a community & get tools for life

    Join 300,000+ members and access Webinars, Toolkits, Digital Trends, Podcasts, Continuing Professional Development (CPD) and more.

    Certification

    Globally recognized certification

    Wanted and demanded around the globe, the DMI certification framework opens doors. Share on LinkedIn and be noticed.

    Google Review

    300,000+ Members trust DMI to Progress their Career

    Digital Marketing Institute has 300,000+ members and alumni across the globe. As well as learning the latest in digital marketing, you'll be joining a network of thousands of members and graduates with the same passion for this fascinating, modern discipline.

    I would recommend their courses to others, they're certainly worth the investment.

    Victoria T, UK

    DMI showed genuine interest and commitment to my future and to helping me achieve my goals.

    Phillip Q, Canada

    Completing the online training has been fantastic! I've learnt so much valuable information.

    Adam H, UK

    From day 1 DMI were super accessible and available to help, pretty much in real time.

    Irina, Canada

    I was really happy with my course... very modern and presented for "easy digestion".

    Amelie, Germany

    Our 300,000+ Members work for companies like:

    Giac Logos

    Globally recognized certification

    The Digital Marketing Institute is the Global Certification body for Digital Marketing Education. Exclusively designed by expert digital practitioners, this Associate Level Certification carries relevance, recognition and pedigree - highly sought after by your employers.
    Certification
    Frequently Asked Questions

    How is this short course assessed?

    It’s trouble free. The assessment is undertaken online, with a 40 question multiple choice exam. You can take this in the comfort of your own home.

    Successful completion leads to an Associate level certification.

    Who is this course aimed at?

    • Managers and Team Leads: Those responsible for driving projects to completion will benefit from enhanced project management, strategic thinking, and agile thinking skills to manage tasks more efficiently and adapt to changes swiftly.

    • Professionals and Creators: Individuals aiming to sharpen their creativity, presentation skills, and problem-solving capabilities will find the course valuable for producing impactful campaigns and communicating ideas effectively.

    • Sales and Client-Facing Roles: Salespeople, account managers, and other customer-facing professionals can leverage improved communication, persuasion, and collaboration skills to strengthen relationships and close deals more effectively.

    • Operations and Administrative Roles: Employees looking to boost productivity and time management while developing adaptability and resilience can improve their ability to handle daily tasks and unexpected challenges efficiently.

    • Leaders and Aspiring Managers: Those in or pursuing leadership roles will gain essential skills in managing teams, driving strategic initiatives, and fostering a resilient, high-performing work environment.

    Do I need to have a marketing background?

    No. We will walk you through the fundamentals of Professional Soft Skills. You don’t need any specific marketing background to undertake and succeed in this course.

    How long does it take to complete?

    You’ll have 12 weeks to complete and approximately 8 hours of content. You then take a 40-question multiple-choice exam online. This leads to an Associate level certification.

    What if I want to learn more?

    If you wish to keep studying with DMI, we have a full range of additional short courses, Professional Certificates, Professional Diplomas and Post Graduate courses. Click here for more info.

    Buy Now

    Become Certified in Professional Soft-Skills to Stand Out

    Stand out in today’s competitive job market showing that you have the most in-demand skills to lead, create, collaborate, and communicate effectively with a globally recognised DMI certification.

    €11k

    Get Rewarded

    Graduates who said they got a salary increase (74%), got €11k (22%) increase on average.**

    87%

    More Employable

    of employers globally say that they are more likely to hire candidates with a DMI Certification on their CV.*

    79%

    Get Promoted

    of graduates got a promotion within 12 months after completing their certification.**

    Source: DMI Chief Marketing Officer Survey 2024* DMI Alumni Survey 2024**

    Buy Now

    Join 300.000+ Members

    [price:TRACK_SOFTSKILLS-std]

    Installments

    Pay in 3 easy installments

    [price:TRACK_SOFTSKILLS-std/0/3] / mo