Student Stories

Kelly Herbst

Professional Diploma

"I had heard a lot of reviews from people in the industry about the benefits of Digital Marketing Institute in this area. Additionally, the chance to learn from the very tenured lecturers that they have on staff was the main draw for me."

Tell us a bit about your story before Digital Marketing Institute

I graduated college in 2009 with a BCL from NUI Maynooth, Ireland. After college I began working with a small start-up in the NDRC, owning jobs, and maintaining various parts of the company. I soon realised that I enjoyed the Digital Marketing side of the job, especially the areas of planning and strategizing our short term and long term Marketing plans 

Kelly Herbst - Hubspot | Professional Diploma in Digital Marketing Alumni
What influenced your decision to study in the digital field?

As my honours degree was in Law and Economics, it became apparent that I would need something more digitally focused on my CV, if I were to pursue a role in Digital Marketing. 

Why did you choose to study with the Digital Marketing Institute?

I had heard a lot of reviews from people in the industry about the benefits of the Digital Marketing Institute in this area. Additionally, the chance to learn from the very tenured lecturers that they have on staff was the main draw for me. 

Kelly Herbst II - Hubspot | Professional Diploma in Digital Marketing Alumni

Since completing the course, how has your Career progressed, what company are you currently employed with?

My career has progressed significantly! I am currently employed as a Senior Support Engineer and Team Lead in HubSpot.

Is there any advice you would give to new students?

I would highly advise being strict with yourself and attending all online classes provided. All of the information that is so important that missing one online class could mean that you are behind on a highly important aspect of Digital Marketing. I would also recommend using as much as you can in your current position. Seeing the application in your own company/industry allows you to see the true effects of Digital Marketing.

In one word, how would you describe your time in the Digital Marketing Institute?

Educational

Whether you’re a recent graduate or a professional who needs to upskill, the postgraduate diploma will provide you with digital skills, knowledge and experience to drive your career forward.

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