The rising dominance of digital in the business world has meant that current and potential employees are trying to catch up. In the Maltese Islands, the founders of ICE Malta noticed a significant need for digital skills training and a gap in the market when it came to digital expertise.
To tackle the issue, ICE Malta's Director of Operations, Nikolai Sammut and the Academic Team worked with industry leaders to identify the skills gaps that existed across businesses.
“What Malta’s workforce needed was a certified and professional course that ensured local marketing professionals, business owners, young graduates and individuals looking to master digital had the opportunity to achieve an accreditation that recognized their digital marketing skills and helped them evolve in the digital arena.”
As Malta’s only certified ICT Academy and an expert in providing worldwide recognized certifications by educational giants such as Adobe, Cisco, and Microsoft, ICE Malta knew the value of certification and wanted a partner that shared the same ethos and standard of quality.