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Revolutionize Your 2024 Digital Marketing Plan with the Help of AI

28th Sep 2023 03:00pm BST
Revolutionize Your 2024 Digital Marketing Plan with the Help of AI

Build your Digital Marketing Plan for 2024 in just 4 weeks with our premium live training series, including the most effective AI tools for creating efficiency and optimizing success.

Over the course of the four training sessions, you’ll be walked through creating your own in-depth roadmap with the help of a master planning template. Starting with your business goals, you’ll be taken through the fundamentals of understanding your objectives and conducting market research.

You’ll then learn how to devise and implement an omnichannel strategy while exploring best practices, tools (including AI tools), and templates to help you craft an innovative and highly effective plan.

After each session, you can put what you’ve learned into practice using our template. And at the end you’ll have a full working plan with clear growth objectives that you can take to your boss or stakeholders.


Over the course of 4 weeks, you’ll explore the following in detail.

Session 1, September 28

The Plan - How to Build Your Strategy (including a free Digital Marketing Plan template)

Getting started means:

- Conducting research,

- Setting objectives

You'll also gain access to our exclusive digital marketing plan template to capture your learnings and ideas over the full series.

Session 2, October 5

The Audience - How to Define and Target Your Market

Discover how to use AI and other research tools to define your audience. Explore the purchase funnel and convert your data into actionable insights to develop buyer personas.

Session 3, October 12

The Channels - How to Build an Omnichannel Strategy

You'll be walked through an omnichannel strategy to help grasp what channels suit your needs. Learn how to craft the right message, for the right audience, at the right time.

Session 4, October 19

The Execution - How to Present, Measure, and Operationalize Your Plan

Learn how to track performance by setting targets and KPIs, and present your findings to stakeholders. Explore the top tools to streamline your efforts during the implementation phase and drive growth.


Register below to get access to all four sessions for $200.
Power Member? Check your email for your 40% discount.

Places are limited, so book today!


Yes, each of the sessions are live and you can submit your questions to be asked at the end of each session.


In the first session you'll receive our digital marketing plan template which we'll go through each week to help you build your plan as you go. In addition, after each session you’ll receive a follow-up HD video recording, presentation slides, study notes, and a cheat sheet of key points.


If you're a certified DMI member eligible for CPD points you'll receive 4 CPD points if you attend the full series!



Will Francis is a recognised authority in digital marketing who’s worked with some of the world’s most loved brands. As well as being the host of the DMI podcast, Ahead of the Game, Will shares his experience and expertise in the media, at conferences and in the courses he runs for the top marketing institutions globally. 


  • Date and time
  • Sep 28th 2023
    Starts 03:00pm BST
  • Location
  • Online
  • Add to calendar
  • Categories
    • Digital Strategy