Oct 16, 2019

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Walkthrough: Snapchat Ads with Cathal Melinn

by Cathal Melinn

Posted on Oct 16, 2019

The latest installation in our popular Analytics Walkthrough series, our expert Cathal Melinn takes a look in this video at how to run promoted ads on YouTube.  

Snapchat ads are quite simple to manage, with fewer choices than other social platforms.

Cathal talks us through the choices available for simple and complex ad setup on Snapchat, demographic choices and audience details.

This video comes from our Certified Digital Marketing Specialist course in Social Media Marketing


Video Duration: 02:15

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Cathal Melinn
Cathal Melinn

Cathal Melinn is a well-known Digital Marketing Director, commercial analyst, and eommerce specialist with over 15 years’ experience.

Cathal is a respected international conference speaker, course lecturer, and digital trainer. He specializes in driving complete understanding from students across a number of digital marketing disciplines including: paid and organic search (PPC and SEO), analytics, strategy and planning, social media, reporting, and optimization. Cathal works with digital professionals in over 80 countries and teaches at all levels of experience from beginner to advanced.

Alongside his training and course work, Cathal runs his own digital marketing agency and is considered an analytics and revenue-generating guru - at enterprise level. He has extensive local and international experience working with top B2B and B2C brands across multiple industries.

Over his career, Cathal has worked client-side too, with digital marketing agencies and media owners, for brands including HSBC, Amazon, Apple, Red Bull, Dell, Vodafone, Compare the Market, Aer Lingus, and Expedia.

He can be reached on LinkedIn here.

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