Social media has become an essential part of every business's digital marketing strategy. However, measuring the return on investment (ROI) of social media activities has remained a challenge for many businesses.
This webinar covers the different methods used to measure social media ROI and looks at how to identify which metrics are relevant for your business. Discover how to determine the financial impact of your social media campaigns and how to present this information to key stakeholders.
The webinar presentation slides can be viewed and downloaded here.
This content is available to Power Members only.
CPD-registered members are entitled to claim 1 point for watching this webinar in full. This will be logged automatically into your CPD records.