Feb 19, 2020

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Savvy Insights into Google Ads with Alan Coleman

Savvy Insights into Google Ads with Alan Coleman

In this video interview, Alan Coleman chats with the Digital Marketing Institute to give his insights into Google Ads (previously called Google AdWords) - how it works, the strategies and techniques involved, why it is such an effective advertising medium, and the key skills needed to execute well on the platform. Alan is the founder and CEO of Wolfgang Digital, a Dublin-based agency specializing in search marketing. 

(interview recorded in June 2018)

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