One of the most difficult and monumental tasks facing digital marketing strategists is how to create a consistent cascade of online content to help drive sales. The problem isn't limited to one's ability to pump out high-quality blog posts, videos, updates, and infographics. Every piece of content you produce has to fit into your overall digital marketing strategy.Read More
For anyone just starting out in digital marketing, following big names in your field is a must. Experts can teach us a lot as they share their professional successes and failures. Take a look at these tips from the best U.S entrepreneurs.Read More
You probably know that your website should always contain original content. If your site contains duplicate content, it is a huge mistake that can hurt your site ranking and your reputation. Duplicate content can cause you to be penalized by Google by having your page rank lowered or by having your web page removed altogether from searches, and this defeats the purpose of publishing content at all.Read More
As social media becomes a more integrated part of our lives, influencer marketing has exploded. People are turning to their favorite Instagram models, Twitter personalities and YouTube stars for advice and recommendations on purchasing decisions.
These influencers are trusted by millions of consumers, and marketers are paying attention. It turns out 86% of them used influencer marketing since last year, and budgets for influencer marketing are skyrocketing.Read More
Every day, about two million blog posts are published and being shared on social media hundreds of millions of times. Pumping out fresh content is only part of the battle. If you want your brand to grow, it takes a lot more thought and effort.
It's crucial to stand out from the crowd in order to grab the attention of consumers. The best way to do this is by creating content that is incredibly shareable.Read More