Sep 25, 2023
Curious to know how others got to where they are today in digital marketing? On the DMI podcast we get to chat with all sorts of digital marketing professionals - but their career journeys are all unique.
In this clip, Will Francis chats with Amrita Mathur - previously VP at Superside - about her initial studies in computer science in India and her subsequent move to Canada where she found her feet in the world of marketing. She considers some of the cultural differences she found along the way and the way in which marketing has changed.
Listen to the full episode where Amrita tells us about her experience of setting up and running the marketing department before there was even a full product to sell: Driving SaaS Growth with B2B Marketing.