Apr 25, 2022

DMI Team Talk: What makes GA4 different?

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by Sean Kenny

Posted on Apr 25, 2022

In this DMI TeamTalk we look at Google Analytics 4, what it is and why it's important to set up in 2022.

We show you the newest features and key updates from Universal Analytics to help you understand why updating your version soon is of importance!

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Sean Kenny

Sean Kenny is a Tutor at the Digital Marketing Institute and has worked within the field of digital marketing for over 5 years. He has worked for one of the largest display and banner advertising networks in the world as well as one of the most popular social media platforms.