pdf 1 MB
12 years delivering excellence
Join a global community
Toolkits, content & more
Snapchat Ads Manager is very easy to use and navigate. So, once your story has been locked down, creatives have been set and advertising strategy has been defined, literally takes minutes to have it all up and coming through this ads campaign.
Follow these steps:
Follow these steps to ensure your campaign is only reaching the kinds of Snapchatters you want it to:
Follow these steps to set a budget and schedule your campaign:
Kate Talbot is a Growth Marketing consultant at Vidder Inc., best-selling author of "Oh Snap! You can use Snapchat for Business" and regular contributor to online publications such as Social Media Examiner, Engadget and KISSmetrics. Passionate about building brands through demand generation and strategic partnerships, Kate's expertise in social apps are unrivaled.
Data protection regulations affect almost all aspects of digital marketing. Therefore, DMI has produced a short course on GDPR for all of our students. If you wish to learn more about GDPR, you can do so here:
The following pieces of content from the Digital Marketing Institute's Membership Library have been chosen to offer additional material that you might find interesting or insightful.
You can find more information and content like this on the Digital Marketing Institute's Membership Library
You will not be assessed on this content in your final exam.
ABOUT THIS DIGITAL MARKETING MODULE
This module dives deep into the leading app-based platforms, Instagram and Snapchat. It begins by outlining the benefits of using social apps in your campaigns. Then, it teaches you how to navigate the key features of Instagram and Snapchat, and how to create fully optimized posts on both platforms. Next, it provides best practices for managing Instagram and Snapchat accounts effectively and covers how to run engaging ad campaigns on each platform. Finally, it provides you with the knowledge to analyze performance on each channel using analytics tools.
Ready to learn more about Social Media Marketing?
Sign up for a FREE trial, and get access to more great content to help you level up your digital marketing career.