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Digital Marketing Institute
DMI is the proven global standard for digital marketing certification with 220,000+ members and over 25,000+ certified professionals. We operate in 135+ countries and work with the global marketing teams of blue-chip brands and with the world's leading education brands. Our programs are developed with our council of leading global marketers, so they are built and validated by industry, for industry.
By the end of this topic, you should be able to:
- Evaluate how the General Data Protection Regulation (GDPR) impacts data protection requirements for a business
- Appraise tactics to implement a GDPR project and support a Data Protection Impact Assessment (DPIA)
- Assess GDPR compliance in a marketing context
Digital Marketing Resources:
Digital Marketing Resources:
The following pieces of content from the Digital Marketing Institute's Membership Library have been chosen to offer additional material that you might find interesting or insightful. While relevant to this module, you will not be assessed on this content.
You can find more information and content like this on the Digital Marketing Institute's Membership Library
- Podcast: Podcast: Data Protection 101
- Toolkit: One-Year Gantt Calendar Template
- Article: Privacy in the Age of Siri and Alexa
- Article: Get Ready for the California Consumer Privacy Act (CCPA)
- Article: SCA is Coming. 5 Things You Need to Know
- Article: The Enduring Marketing Power of Customer Loyalty Schemes
- Article: The Definitive GDPR Checklist for Marketers
- Webinar: Webinar: GDPR Essentials for Marketers – What you Need to Know
- Webinar: Webinar: Amplify Your Project Management Skills (With PMI)
- Article: A Guide to Social Media and Privacy
- eBook: The DMI Guide to Social Media Crises
- Glossary: The ultimate all-in-one marketing glossary
