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Digital Marketing - Study Notes:

Tips to combat writer’s block

It’s difficult to consistently create great content and never have any stumbles. It’s important to remember that if you get stuck, you can get over it. For example, you could simply move on to another piece of content or stop and brainstorm ideas for a few minutes. Here are some other techniques you can use to beat writer’s block and stay on schedule:

  • Change content type for your assigned topic idea: If you are supposed to write a blog post and feel like you can’t write an 800-word piece of content, ask yourself if you can do something else instead. Maybe you could do a video presentation. Maybe you could do a live stream, where you answer users’ questions on Facebook. Maybe you could have a designer work with you on creating an infographic. So if you feel like you just can’t get past a particular type of content, switch it up.
  • Free write for 10 to 15 minutes: Just start writing – often, the hardest part of a writing project is getting started. This approach gets you up and running, and gives you the momentum to keep going.
  • Use the Pomodoro method: With this method, you time yourself to get something done before taking a break. So, for example, you could concentrate on a writing task for 50 minutes to an hour, and then take a 10-minute break. Studies have found that most people can completely focus and dial into something for an hour, give or take, before they need a break.
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Kelsey Jones

Digital Marketing Consultant and Writer

  • 9 years’ experience in SEO and writing for the web
  • 17 years’ experience in HTML
  • Experience writing content for small and large brands
  • US Search Awards Judge 2014, 2015, 2016
  • The Drum US Search Awards Judge 2017
  • Former Executive Editor, Search Engine Journal, 2014-2017
Kelsey Jones

Data protection regulations affect almost all aspects of digital marketing. Therefore, DMI has produced a short course on GDPR for all of our students. If you wish to learn more about GDPR, you can do so here:

DMI Short Course: GDPR

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You can find more information and content like this on the Digital Marketing Institute's Membership Library

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ABOUT THIS DIGITAL MARKETING MODULE

SEO Content
Kelsey Jones Kelsey Jones
Skills Expert

This module covers the key concepts involved in SEO and content marketing. It outlines best practices for researching your SEO content and aligning it with your content strategy. It also covers best practices for creating content in a productive and efficient way, and demonstrates how to evaluate the performance of your content to ensure that it is meeting your content strategy objectives.

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