Jan 26, 2024

Webinar: Grow Your Brand With Short-Form Video Content

From an experienced and hands-on social media pro, Zack O'Rourke guides you through how to craft engaging short-form video content that'll help you grow your brand on Instagram and TikTok.

Whether you're looking to jump-start your brand's presence or upgrade your existing strategy this webinar will have insightful takeaways for you to try straight away.

  • Why do you want video content for your brand and should you be on TikTok?
  • Differences between Instagram and TikTok
  • How to easily shoot video content for Instagram and TikTok
  • What to watch out for in 2024
  • Benefits of using AI in your social media
  • Measurement and ROI
  • Good examples of brands to watch
  • How short form/long-form content work in sync

You can view and download the webinar slides and other handouts here.

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Join for FREE to access this webinar


Some of the amazing feedback we got:

  • Absolutely amazing experience, thanks so much for all team!
  • This was probably the best training video I have seen in my 30-year career in marketing/commuications.
  • Great webinar, Zack spoke very well and got all his point across.
  • Whilst i appreciate the posts on different topics on the blog, a webinar allows me to ask questions and get answers directly, something that isn't possible if i am just reading a blog post by myself.
  • Brilliant, given me a burst of motivation- I feel very inspired to put the tips given into practice. A really great speaker. 

CPD Credits

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Zack O’Rourke
Zack O’Rourke

Zack is the founder and director of Social Directions Agency, an Irish-based social media agency that uses results-driven marketing to get results for its clients. Zack and his team work with clients across multiple service and product-based industries and he believes that content is the currency is achieving your marketing goals.

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