Aug 20, 2024

Walkthrough: How to Use Midjourney in Your Marketing

by Digital Marketing Institute

Walkthrough: How to Use Midjourney in Your Marketing

Midjourney has long stood out as a premier AI image generation tool.

In this latest walkthrough, DMI expert Will Francis talks us through the features he finds most compelling in Midjourney that make it of huge benefit to digital marketers using AI, from social media and content marketing to paid search.

Will looks at how you can create persistent characters and styles across multiple image prompts, and use a previously generated image as part of a new prompt to carry over the same character, visual style, and composition into new scenarios. This enables designers and marketers to create a consistent suite of brand assets or campaign visuals featuring the same character or illustrative style. 

Pro tip: Check out our walkthrough of AI tools for creative designers.

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