May 4, 2022

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Walkthrough: How to Advertise on TikTok

by Cathal Melinn

Posted on May 4, 2022

It's the fastest growing social media platform, with a younger demographic than other channels, and people are spending money on it: it's clear, brands can no longer ignore marketing on TikTok.   

The good news is that if you're used to advertising on Facebook, Twitter or other social media platforms for your business, TikTok is set up in much the same way. You can sign up through a self-serve, and choose if you want TikTok to run your ads for you or customize your campaigns yourself.

The walkthrough video below will show you how easy it is to get started with running your first TikTok campaign today. 

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Cathal Melinn
Cathal Melinn

Cathal Melinn is a well-known Digital Marketing Director, commercial analyst, and eommerce specialist with over 15 years’ experience.

Cathal is a respected international conference speaker, course lecturer, and digital trainer. He specializes in driving complete understanding from students across a number of digital marketing disciplines including: paid and organic search (PPC and SEO), analytics, strategy and planning, social media, reporting, and optimization. Cathal works with digital professionals in over 80 countries and teaches at all levels of experience from beginner to advanced.

Alongside his training and course work, Cathal runs his own digital marketing agency and is considered an analytics and revenue-generating guru - at enterprise level. He has extensive local and international experience working with top B2B and B2C brands across multiple industries.

Over his career, Cathal has worked client-side too, with digital marketing agencies and media owners, for brands including HSBC, Amazon, Apple, Red Bull, Dell, Vodafone, Compare the Market, Aer Lingus, and Expedia.

He can be reached on LinkedIn here.

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