Jul 24, 2019

Walkthrough: Google Ads with Cathal Melinn

Posted on Jul 24, 2019

Wouldn't it be really helpful to look over someone's shoulder as they talked you through how they use an Analytics tool like an expert? Well now you can, with our own expert Cathal Melinn.

In this session of Analytics Walkthroughs, Cathal helps demystify some of the best ways to use Google Ads. These videos come from two of our courses, the Certified Digital Marketing Specialist in Social Media and our short course in Analytics.

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Cathal Melinn

Cathal Melinn is a well-known Digital Marketing Director, commercial analyst, and eommerce specialist with over 15 years’ experience.

Cathal is a respected international conference speaker, course lecturer, and digital trainer. He specializes in driving complete understanding from students across a number of digital marketing disciplines including: paid and organic search (PPC and SEO), analytics, strategy and planning, social media, reporting, and optimization. Cathal works with digital professionals in over 80 countries and teaches at all levels of experience from beginner to advanced.

Alongside his training and course work, Cathal runs his own digital marketing agency and is considered an analytics and revenue-generating guru - at enterprise level. He has extensive local and international experience working with top B2B and B2C brands across multiple industries.

Over his career, Cathal has worked client-side too, with digital marketing agencies and media owners, for brands including HSBC, Amazon, Apple, Red Bull, Dell, Vodafone, Compare the Market, Aer Lingus, and Expedia.

He can be reached on LinkedIn here.