Apr 17, 2019
Exclusive Lecture Videos: Marketing on Twitter 1
by Sadé Council
Posted on Apr 17, 2019
Today we are bringing you exclusive lecture content from DMI's Certified Digital Marketing Professional (CDMP) course.
Learn some new concepts or refresh what you've already learned or practised about Twitter
This series of 4 short videos takes you through the concepts, features and practical aspects of using Twitter for marketing purposes. Twitter is the most fast-paced and conversational of all the social media platforms and it requires careful planning for effective use.
Our lecturer Sadé Council explains all the important elements of this in a logical and structured format. Look out for the second series of videos, about following up on your campaign.
The first video is a summary of Twitter Ads Manager.
Join for FREE to access this video.
This second video looks in detail at the different Ad Formats, and includes a video about Quick Promote.
Join for FREE to access this video.
The third video goes into detail with advice on creating your Twitter Campaign Objectives.
Join for FREE to access this video.
This final video reviews how the Targeting Options on Twitter and choosing the best demographics for your campaign.
Join for FREE to access this video.
A future article will include videos on optimizing and analysing your campaign.
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