Aug 5, 2020
You can enhance your persuasive skills by understanding and harnessing your own personal power and skill set. Expert Kevin Reid takes you techniques to successfully persuade an audience, such as listening actively to audience members when they speak to you, and being honest and trustworthy in all your communications. He also looks at how to handle any objections you may encounter to your proposals.
About The Essential Skills Series
This series includes a number of videos that explore those personal skills that we tend to overlook but which are becoming ever more important in your marketing life. These include communication, creativity, persuasion, project management, collaboration, strategic thinking, and crisis management. An important study was done in 2019 by the Digital Marketing Institute in collaboration with The Economist Group, and the full white paper is available to read on the library. The survey of 500 global marketing executives revealed that the ongoing skills gap in digital marketing includes these key essential skills.
These videos come from our DMI Expert course.