Essential Skills 10: Strategic Thinking

Strategic Thinking is a process you can use to view, weigh up and lay out the future for yourself and others. It's a highly valuable skill anyone can learn to help manage their work and other parts of their life.

To understand it, you first need to understand strategy. In these four videos, life coach Bill Phillips talks you through all you need to know to learn strategy thinking, including his own process, Future-Basing, a powerful process to work towards creating your own future.

1. Understanding Strategic Thinking

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2. Benefits of Strategic Thinking

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3. Characteristics of Strategic Thinking

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4. Future-basing®

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About The Essential Skills Series

This series includes a number of videos that explore those personal skills that we tend to overlook but which are becoming ever more important in your marketing life. These include communication, creativity, persuasion, project management, collaboration, strategic thinking, and crisis management. An important study was done in 2019 by the Digital Marketing Institute in collaboration with The Economist Group, and the full white paper is available to read on the library. The survey of 500 global marketing executives revealed that the ongoing skills gap in digital marketing includes these key essential skills.  

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