Guide to Content Ideation

guide-to-content-ideation

[[p]][[strong]]There is more content out there than ever before, and quality has to win over quantity.[[/strong]][[/p]]

[[p]][[strong]]But conjuring award-winning content ideas on a regular basis is easier said than done! Like all fuels, creative juice does run low sometimes.[[/strong]][[/p]]

[[p]]To help you on your path to creative success, here&#39;s a definitive content ideation guide to help you generate a host of brand-boosting digital marketing concepts, without losing your creative steam.[[/p]]

[[p]]We will break down the content ideation process with a seven-step guide to success, working from the ground up.[[/p]]

[[p]][[strong]]Part One[[/strong]] covers:&nbsp;[[/p]]

[[ul]]
	[[li]]Sources of Content Inspiration - from your competitors to the wild outdoors[[/li]]
	[[li]]Content Ideation Tools - including Google Trends, BuzzSumo, and MindMup[[/li]]
[[/ul]]

[[p]][[strong]]Part Two[[/strong]] is a 7-step guide to help you with all the detailed elements needed to create a content piece that will be effective. Using an example it covers:&nbsp;[[/p]]

[[ul]]
	[[li]]How to brainstorm and mindmap[[/li]]
	[[li]]Research and using tools for content generation[[/li]]
	[[li]]SEO considerations, using Google&#39;s Keyword Planner[[/li]]
[[/ul]]

Content Outreach - Resourcing - 001 SMM4-03-122

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Content Marketing - Content Scheduling - 001 DMISC-02-035

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Content Marketing - Developing a Brief - 001 DMISC-02-013

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Content Marketing - Curation, Personalization, and Repurposing - 001 DMISC-02-026

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