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Nov 7, 2023

ChatGPT Prompt Guide for your Digital Marketing Plan

There's no doubt that AI in digital marketing is here to stay, and the most popular tool is ChatGPT. But if you want to make the most of ChatGPT in your marketing efforts you have to know how to write effective prompts. To do this, you need to tell it:

  • Exactly what you’re looking for.
  • What tone of voice to use.
  • How you want it to display the response, (e.g. chart, image, text).

We've created a starter pack of ChatGPT prompts to help you define 7 key stages of your digital marketing plan or strategy.

Download the in-depth guide below!

ChatGPT Prompt Guide for your Digital Marketing Plan

This ChatGPT Prompt Guide will help you develop the key stages of your digital marketing plan or strategy: 

  1. Set objectives
  2. Define audience personas
  3. Set channel strategy
  4. Create content pillars
  5. Generate content ideas
  6. Determine paid media
  7. Develop the execution roadmap

Remember! The more guidance you give ChatGPT, the more likely it will deliver the results you want and the more useful a tool it will be in your digital marketing. 

Sample ChatGPT Prompt - Asking it to help set objectives

ChatGPT Prompt Guide for your Digital Marketing Plan

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Will Francis
Will Francis

Will Francis is a recognized authority in digital and social media, who has worked with some of the world’s most loved brands. He is the host and technical producer of the DMI podcast, Ahead of the Game and a lecturer and subject matter expert with the DMI. He appears in the media and at conferences whilst offering his own expert-led digital marketing courses where he shares his experience gained working within a social network, a global ad agency, and more recently his own digital agency.

Connect with him on Twitter (X) or LinkedIn.

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