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May 13, 2021

Presentation: Revolutionize your B2B Marketing Strategies

Whether you work for a global brand or an SME, ensuring your business can stand out from the crowd is crucial to B2B marketing success. 

In our webinar with Julie Atherton, author and Founder and Managing Director of Small Wonder, focused on identifying the levers that will revolutionize your approach to B2B marketing.

Julie covered the following::

  • The key trends in B2B marketing - Technology, Channels, and Content
  • The importance of creating "stand-out" in your market
  • How to integrate and optimize the customer experience
  • Top tips for generating quality leads
  • How to make limited budgets go further

This content is available to Power Members only.


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Julie Atherton
Julie Atherton

Julie is an award-winning digital strategist, with over 30 years’ experience. Having worked both agency and client-side, she has a wealth of knowledge on delivering marketing, brand and business strategy across almost every sector. In 2016, Julie set up Small Wonder. Drawing on her past experience, she now supports a wide range of businesses, from global brands, to educational organisations and social enterprises.She is the author of the book, Social Media Strategy which was a top read chosen by Thinkers360. You can find her on Twitter and LinkedIn.

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