Dec 01, 2023

Mindfulness in Marketing

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byWill Francis

Posted on Dec 01, 2023

Being mindful in marketing can mean anything, from taking a pause before answering an email, to considering your creativity and learning to deal with negative emotions. In this episode, host ⁠Will Francis⁠ has a fascinating conversation with Andrew Simon of SAP in Canada, who works in marketing technology but has an official side hustle as a mindfulness coach within this global giant⁠⁠.

Stay tuned to the end to get Andrew's top three tips anyone can take away into their own professional life.


The Ahead of the Game podcast is brought to you by the Digital Marketing Institute and is available on ⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠, ⁠⁠⁠⁠Spotify⁠⁠⁠⁠, and ⁠⁠⁠⁠YouTube⁠⁠⁠⁠.

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" As marketers, you're trying to find a way to be empathetic, understand what the marketplace is thinking, and how to motivate them... How can you do that if you're not in tune with your own emotional state? "
- Andrew Simon
Mindfulness in Marketing

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Will Francis

Will Francis is a recognized authority in digital and social media, who has worked with some of the world’s most loved brands. He is the host and technical producer of the DMI podcast, Ahead of the Game and a lecturer and subject matter expert with the DMI. He appears in the media and at conferences whilst offering his own expert-led digital marketing courses where he shares his experience gained working within a social network, a global ad agency, and more recently his own digital agency.

Connect with him on Twitter (X) or LinkedIn.