“One of the hallmarks of great digital marketers is not only are they keeping on top of changes in their particular channel but they're successfully predicting what's going to become important and what's not.” Alan Coleman

Alan Coleman, CEO of marketing agency Wolfgang Digital, joins the Digital Marketing Institute to talk about the challenges facing marketers in the digital age. He looks at how digital marketers can evolve and become leaders in the industry. Alan also discusses the need to empower and be empowered to secure your growth and development, drawing on his own experiences and those of others around him.

First published in the library in August 2018, Alan's insights and advice tie in with many of the other discussion points and content around leadership we are developing on the platform.

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