Jan 27, 2022

Team Talk: 5 Key Digital Marketing Trends in 2022

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by Sean Kenny

Posted on Jan 27, 2022

Tutor Sean Kenny takes a look at 5 of the trends considered important for 2022. 

1. Online user behavior, as influenced especially the Covid-19 pandemic.

2. Personalization, with a huge influence from the changes in Apple's iOS 14.5.

3. User Generated Content It's so important to learn how to manage online customer reviews

4. Social Commerce with shops now operating completely on Facebook and Instagram

5. The Metaverse, another topic we covered in a previous team talk

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Sean Kenny

Sean Kenny is a Tutor at the Digital Marketing Institute and has worked within the field of digital marketing for over 5 years. He has worked for one of the largest display and banner advertising networks in the world as well as one of the most popular social media platforms.