Apr 24, 2019
Today we are bringing you further exclusive lecture content from DMI's Certified Digital Marketing Professional (CDMP) course.
Learn some new concepts or refresh what you've already learned or practised about Twitter.
This series of short videos takes you through the concepts, features and practical aspects of using Twitter for marketing purposes - in this case for optimizing your campaign and analyzing how it went. A previous series of videos looked at how to set up your Twitter campaign.
Our lecturer Sadé Council explains all the important elements of this in a logical and structured format. Look out for the rest of the series, on following up on your campaign.
The first video looks at Twitter Ad Auctions.
The next video goes through how best to Optimize your Twitter Campaign.
This last video will help you get the most out of Twitter Analytics.