Presentation: The State of Digital

Presentation: The State of Digital

In this presentation, our subject matter experts Cathal Melinn from Digital Basics and Richard Weston from Circle Research give insights into the findings from a worldwide research project the Digital Marketing Insitute sponsored to look at how the marketing leaders view the future of digital. 200 CMOs' contributed to this research and our own Global Industry Advisory Council (GIAC) members gave their perspective and reviewed the findings at our recent GIAC retreat the white paper is published with their support. 

Simply download the presentation slides below to get started. Their webinar can be viewed here.

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Cathal Melinn

Cathal Melinn is a well-known Digital Marketing Director, commercial analyst & eCommerce specialist with over 15 years’ experience.

Cathal is a respected international conference speaker, course lecturer and digital trainer. He specialises in driving complete understanding from students across a number of digital marketing disciplines including: paid and organic search (PPC & SEO), analytics, strategy and planning, social media, reporting and optimisition.  Cathal works with digital professionals in over 80 countries and teaches at all levels of experience from beginner to advanced.

Alongside his training and course work, Cathal runs his own digital marketing agency and is considered an analytics and revenue generating guru - at enterprise level. He has extensive local & international experience working with top B2B & B2C brands across multiple industries.

Over his career, Cathal has worked Client-Side, in Digital Marketing Agencies and Media Owners with brands including HSBC, Amazon, Apple, Red Bull, Dell, Vodafone, Compare the Market, Aer Lingus and Expedia.

He can be reached on LinkedIn here.

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