Presentation: How to Run a Content Audit Analysis

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[[p]]Content Marketing - What&#39;s Working? What isn&#39;t Working? The answer is in the detail - which you&#39;ll find in your data.[[/p]]

[[p]]Whether your content marketing efforts are done solo or whether you have a team to assist - it&#39;s almost impossible to make any high-value strategy move without data.[[/p]]

[[p]]There are a variety of free and paid tools that can help you run content and audit data analysis - helping you separate the right from the wrong.[[/p]]

[[p]]In this [[a href="https://my.digitalmarketinginstitute.com/library/entry/webinar-how-to-run-a-content-audit-analysis" target="_blank"]]webinar,[[/a]]&nbsp;Kelsey Jones&nbsp;(Founder of SixStories and Editor-In-Chief at NeilPatel.com) covered:[[/p]]

[[ul]]
	[[li]]What a content audit is and how it can help your website traffic.[[/li]]
	[[li]]Through pulling data from various tools and resources, we will be able to see:[[/li]]
	[[li]]Where you have gaps in your content (helping you come up with content topic ideas)[[/li]]
	[[li]]Which of your posts have lost the most traffic (and how to fix it)[[/li]]
	[[li]]What topics or services you should focus on next in order to take your website/blog to the next level[[/li]]
	[[li]]With actionable steps and examples, it&#39;s possible to get ahead of the competition by optimizing your current content and preparing for what your target audience expects next.[[/li]]
[[/ul]]

Content Marketing - Community Management - 001 CDMP8-02-044

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Content Marketing - Content Scheduling - 001 DMISC-02-035

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Content Marketing - Content Curation Tools - 001 CDMP8-02-067

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Content Marketing - Content Management Systems - 001 CDMP8-02-059

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Presentation: How to Run a Content Audit Analysis

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