6 Best Black Friday Deals for Marketers in 2023

Marketers understand the power of Black Friday as a way to attract and convert customers through promotions. It’s one of the biggest days on the calendar for people to get deals and brands to make money! 

But what about using Black Friday to benefit you on a personal level? Use this event to take advantage of some great offers to help in your day-to-day marketing role or even learn new skills - what about ramping up your SEO or coding abilities? 

Let’s look at some of the best online Black Friday 2023 deals for marketers that can help you be more effective in your role and even advance your career. 

1. Optinmonster

Do you want to grow your email lists, get more leads, and monetize website traffic? If so, Optinmonster is offering 60% off all plans this Black Friday alongside free prizes and a MacBook Air Giveaway. 

Why is this a good offer?

Optimonster’s goal is to help every kind of business grow its email list, get more leads, and increase online sales. This deal will give you savings of more than $500 on OptinMonster’s feature-rich Growth plan. You can find out more here. 

2. Hostinger

Hostinger is a web hosting provider for web apps and different site types, from eCommerce to online portfolios. The company’s Black Friday 2023 deal gives you premium shared hosting for just $2.49 per month. You can claim a free domain, 24/7 customer support, free website migration and more from this deal! 

Why is this a great offer? 

Whether you're a first-time website owner, a seasoned online marketer, or an experienced web developer, you can find a web hosting plan that meets your needs for an unbeatable price. Check out the Hostinger discount here. 

3. Digital Marketing Institute. Yes, that’s us!

If you’re looking to kickstart your digital marketing career or earn a certification that gets you promoted, the Digital Marketing Institute has an amazing Black Friday deal on digital marketing courses. Get ‘up to 40% off’ for a limited time on DMI courses and industry certifications. 

Why is this a great offer?

75% of employers globally say that candidates with a DMI certification on their CV have a better chance of getting hired.

DMI graduates got an average €11k salary increase after completing a DMI course.**

79% got a promotion just six months after completing a DMI course.**

A wide range of digital marketing courses are on offer from pro level to specialist and expert. Maybe social media marketing is what you need or digital strategy and leadership. Browse the course options and decide which one is best for you! Find out more here. 

If you are looking for courses not only for yourself but as a team to upskill in digital marketing on a budget, DMI for Teams plans that include a mix of pro and specialist courses are also 50% off. Check the deal out here. 

*DMI Graduate Survey, 2022

**DMI Corporate Skills Gap and Training Survey, 2023

4. Grammarly

Grammarly is a cloud-based typing assistant that reviews grammar, spelling, grammar, punctuation, clarity, and engagement in your writing. It can also be used to detect plagiarism and suggest replacements for any errors. For Black Friday, you can usually get 20 percent off all subscription plans (including Grammarly Premium) from the end of November. 

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Why is this a great offer?

Grammarly can be useful in your day-to-day content creation from blogs to landing page copy to brochureware. It allows you to customize their style, tone, and context-specific language and you can also save brand names or custom spellings to your dictionary. It’s a great online tool if you’re looking for a hand with your content creation or just want to sense-check any text. Keep an eye on their website for any offers here. 

5. Codeacademy

Are you looking for coding classes in different programming languages from beginner to pro? Codeacademy has a great Black Friday deal that can give you 50% off courses such as Python, Java, Go, JavaScript, Ruby, SQL, C++, C#, and Swift, as well as markup languages HTML and CSS.

Why is this a great offer?

Codeacademy has a wide range of courses including AI along with skill and career paths. If you’re not sure where to start you can take a quiz that looks at your ‘programming personality’. Keep an eye on Codecademy’s website for their special Black Friday offers.

6. WP Rocket

WP Rocket is a web performance plug-in for WordPress sites. It can be used to boost speed improvement, page performance, and core web vitals. 

Why is this a great offer?

Improving the speed and performance of your website will not only help increase the time people spend on your pages but also improve customer experience and ultimately drive revenue. This online Black Friday offer will not only help you save money but improve your SEO ranking. Check the deal out here.