B2B buyers are sick of your marketing speak: According to one study, half of B2B decision-makers are bored of the B2B advertising they see — and that influenced their buying choices. So how you can break out of the B2B marketing mold to create something memorable — while also staying aligned with business needs?
Eoghan Ó Braonáin of the DMI joined Hannah Scherer from Big Marker to discuss this issue from every angle. Check out the webinar below and catch the highlights in our blog Why B2B Marketing Is Boring.
For more information on BigMarker and how to harness webinars to create better customer experiences, visit www.bigmarker.com.
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