Marketing is often perceived as being costly, complex, and time-consuming. However, a small business can have big results using AI, you just need to pick the right AI tools for each stage of your marketing strategy.

Webinar: Smart Digital Marketing for Small Businesses and Teams

webinar-smart-digital-marketing-for-small-businesses-and-teams

[[p]]Marketing is often perceived as being costly, complex, and time-consuming. However, a small business can have big results using AI. AI tools can enable you to punch way above your weight, you just need to pick the right tools for each stage of your marketing strategy.[[/p]]

[[p]]In this webinar, discover how to use AI to help with the following:[[/p]]

[[ul]]
	[[li]][[strong]]Objective:[[/strong]]&nbsp;Choose SMART goals[[/li]]
	[[li]][[strong]]Product or service:[[/strong]] Create a clear value proposition, translate features into benefits, and spot differentiation opportunities[[/li]]
	[[li]][[strong]]Audience:[[/strong]] Identify your ideal audience, segment them, and create personas[[/li]]
	[[li]][[strong]]Planning:[[/strong]]&nbsp;Pick the right channels and manage a budget[[/li]]
	[[li]][[strong]]Strategy:[[/strong]]&nbsp;Connect objectives to audience and tactics[[/li]]
	[[li]][[strong]]Tools:[[/strong]]&nbsp;AI tools to use for content creation, research &amp; strategy, campaign execution, and optimization &amp; analysis[[/li]]
	[[li]][[strong]]Website and online presence:[[/strong]]&nbsp;Check for technical SEO issues, create consistant branding and fresh, useful content[[/li]]
[[/ul]]

[[p]]Access Maeve&#39;s [[a href="https://digitalmarketinginstitute.com/resources/presentations/presentation-smart-digital-marketing-for-small-businesses-and-teams" target="_blank"]]webinar slide deck here[[/a]].[[/p]]

[[p]]For more&nbsp;insights on this topic, check out our [[a href="https://digitalmarketinginstitute.com/blog/8-steps-to-a-digital-marketing-strategy-for-small-businesses" target="_blank"]]8 Steps to a Digital Marketing Strategy for Small Businesses[[/a]] blog.[[/p]]

[[p]]CPD-registered members are entitled to claim 1 point for watching this webinar in full. This will be logged automatically into&nbsp;[[a href="https://my.digitalmarketinginstitute.com/cpd/info" target="_blank"]]your&nbsp;CPD records[[/a]].[[/p]]

Marketing Management - Value Proposition - 001 SP5-01-021

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Webinar: Smart Digital Marketing for Small Businesses and Teams

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