Oct 20, 2022

Webinar: How Data Science Can Boost SEO Strategy (Neil Patel & Chris Penn)

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byNeil Patel

Posted on Oct 20, 2022

In their lively webinar on the importance of data to your SEO strategy, Neil Patel and Chris Penn. They help break down:

  • What does data-driven actually mean
  • Optimizing the user experience and what to watch out for in UX
  • Understanding your target audience through behavior analytics
  • Looking at data for dwell time, types of purchase, site traffic patterns 
  • Content and how to develop your keyword strategy and link building

You can view and download the presentation slides from the webinar.

Learn more about Search with our Search Marketing course created in collaboration with Neil Patel.

List of all useful SEO tools

Download this full list of tools discussed during the webinar, including Ubersuggest, SEMrush, Google Trends, MozBar, and Majestic. 

List of SEO tools from Neil and Chris

We received some fantastic feedback: 

  • Neil (USA) - "Two of my favorite digital marketing heroes. I have followed both for many, many years."
  • Armstrong (UAE): "The webinar was so amazing because I got to learn a lot from it and also thanking Chris for his advice. It was also awesome seeing Neil being live on the webinar because I follow him on different social media platforms and I was privileged to be part of this great program. Thanks DMI"
  • Edwin (Uganda): "That was awesome! So much was shared. Thank you and thank God there is a recording for us to revisit."
  • Brandon (USA) - "Incredible session most informative I’ve been in in awhile. They were teaching not just talking"

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Neil Patel

Neil Patel is the co-founder of NP Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.