The DMI Guide to SEO for B2B

As a B2B company, you might wonder whether SEO is for you. A lot of the advice out there seems to be aimed at retailers and other companies in the B2C space. You might be unsure what exactly SEO involves and whether it’s going to be worth your time.

This short book covers all the basics of SEO you need to do for your B2B business. We’ll show you all the essentials you must know to win more clients through organic search engine traffic.

• What is SEO and what does it matter?
• The key differences between SEO for B2B and for B2C
• Choosing keywords and what are long-tail keywords
• Understanding topic layers and topic clusters
• Optimizing for mobile SEO and Page Experience
• Optimizing your B2B site for SEO