Jan 31, 2020

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eBook: The DMI Guide to Ecommerce

eBook: The DMI Guide to Ecommerce

Whether you're just thinking of setting up an online business or you're moving your existing sales more into the digital space, you'll find something helpful in this comprehensive guide to ecommerce. Setting up and running an ecommerce store is a major undertaking, that takes a lot of work and commitment.

The guide by DMI expert Kelsey Jones includes a full overview of why you would enter the world of ecommerce in the first place.

Also covered are:

  • Ecommerce platforms, including Shopify
  • Deciding what products to sell
  • SEO considerations for ecommerce
  • Copywriting for ecommerce
  • Setting up payment and shipping information
  • Order fulfillment
  • Key metrics to track and review

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Kelsey Jones

Kelsey is a digital marketing consultant, speaker and writer who owns Six Stories, a digital marketing agency focused on content in social media and SEO. Kelsey was the head editor at Search Engine Journal for three years and has worked with Yelp, Contour Living, Bounty and Gazelle. 


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