User Focused Design


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Programme Highlights

Participants will be taught about the importance of persona analysis, understanding the needs and motivations of their target users and how it can contribute to a leaner, more usable website. They will recognize the importance of a consistent user experience across platforms, and be able to design their website accordingly.

In this module, participants will learn about the intrinsic relationship between User Interface design and User Experience, and the key characteristics of User Focused Design, from creating personas to product design. They will recognize that effective user design is based on the user’s ability to achieve what they want to, and not just the business goals for a project.

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The Digital Marketing Institute gives you access to world class training and certifications

Flexible study options

24/7 access whenever and wherever you want

Validated by industry experts

Best practice learning designed by leading professionals

Globally recognised certification

Setting the standard for digital education

Increased earning potential

Scalable career opportunities and access to incentivizing salaries

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Study online with the Digital Marketing Institute

Study Time: 3 hrs

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Why should I study with the Digital Marketing Institute?
The Digital Marketing Institute is the global certification standard in digital education. To date, over 18,000 people in 115 countries have studied with the Digital Marketing Institute qualification, making ours the most widely taught digital certification standard in the world. The Digital Marketing Institute collaborates with global digital experts to define and develop the skills and qualifications required of today’s digital professionals.

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