Mobile Apps


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Programme Highlights

Programme participants will recognize emergent trends mobile app development and also be aware of relevant laws and guidelines, including privacy and data protection that pertain to the different aspects of mobile marketing.

The Mobile Apps module helps participants learn about the key aspects of mobile apps: what they are, when to use them, how apps are developed, as well as learning about important current app trends.

Participants will learn about the mobile app development process and life cycle. They will appreciate how the planning and economic assessment phase validates commercial viability, and is the precursor to app building itself. Participants will also know about the app submission process, and recognize the different app stores, such as Apple App Store (iOS), Google Play Store (Android), Windows Marketplace for Mobile and many others, including private app stores.

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The Digital Marketing Institute is the global certification standard in digital education. To date, over 18,000 people in 115 countries have studied with the Digital Marketing Institute qualification, making ours the most widely taught digital certification standard in the world. The Digital Marketing Institute collaborates with global digital experts to define and develop the skills and qualifications required of today’s digital professionals.

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