Certified Digital Marketing Professional

Did you know that 37% of Canadian marketers plan to increase spend on digital advertising in 2018?

Whether you're a complete beginner, Canadian business owner or marketing professional looking to upskill, this digital marketing course is perfect for you.

The Certified Digital Marketing Professional course is our cornerstone certification and can provide you with an introduction to key digital marketing specialisms, from mobile marketing and social media marketing to Email marketing, PPC marketing and SEO.

Upon successful completion, you will become a Certified Digital Marketing Professional.

Now including one year's exclusive access to our Member’s area, providing regularly updated expert level content on the latest developments in digital.

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24 Weeks (Part-Time)

92% of our graduates have said that our course has had a positive impact on their career

Becoming a Certified Digital Marketing Professional will provide you with a strong foundation in the core concepts of digital marketing. Your digital marketing professional certification will give you an in-depth understanding of how to effectively strategize and implement powerful digital marketing campaigns that convert. From social media marketing to search marketing, you’ll learn everything you need to excel at your digital marketing career.

Course fee is


The deadline for enrollment is Friday November 7th

Module Overview

Become a Certified Digital Marketing Professional

Become a Certified Digital Marketing Professional

Gaining a digital marketing certification will assure you have the essential skills and knowledge needed to excel in Canada as a digital professional. 

We work with digital industry experts, such as Google and Facebook, to design and develop our courses and the standards that define the digital skills and capabilities required of all professionals. 

Our certifications deliver best current practice, theory and applied skills in digital, and are recognized and respected across the industry.

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The knowledge I gained at the Digital Marketing Institute has helped me to execute marketing campaigns on a global scale.

Davin Kelly, Twitter Read More

The chance to learn from the very tenured lecturers that they have on staff was the main draw for me.

Kelly Herbst, Hubspot Read More

This qualification has allowed us to cement our reputation as digital experts at a time when there seems to be an abundance of cavalier social media experts.

Riki Neill, RNN Communications Read More

Apply Online

Based on your location we have a selection of learning options for you.

Study online with the Digital Marketing Institute

Study Time: 30 hrs
Assesssment: 3 hr Multiple Choice Exam
Resources: Video lectures, Practical Exercises, E-learning Manager
CAD $3,150.00
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Study with an approved partner

Our global network of education partners is dedicated to prodiving high-quality digital education. Select your ideal partner to acquire a globally recognized professional qualification in digital marketing.

Stay Connected. Stay Relevant.

An exclusive network - and part of your certification - our membership network delivers just-in-time training and continuous professional development, and an exclusive and evolving content library that can be used in your daily work.

  • High-quality templates to boost your employability
  • A career zone with access to the latest industry news
  • A Continuous Professional Development (CPD) area for certified graduates
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Got questions?

Who should take this digital marketing course?

Anyone can apply for the digital marketing professional certification. 

A background in a related discipline is not required; the aim of the Certified Digital Marketing Professional course is to enable you to learn everything you need to know at a foundation level, so you can kick start your digital career. You could be a business owner, a traditional or digital marketing professional, a recent graduate, or simply looking to change your career. 

The only prerequisite is that you have an interest in digital marketing and want to progress your career.

Upon successful completion, you will become a Certified Digital Marketing Professional.

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How much does this digital marketing course cost?

The Digital Marketing Professional Certification costs to study online. 

This includes all course materials and the examination fee (first attempt only).

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How long is this digital marketing course?

The digital marketing professional certification is approximately 30-hours of digital marketing course content.

The Certified Digital Marketing Professional Course is delivered online. You can access your digital marketing course content wherever and whenever you want.

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How is the Digital Marketing Certificate assessed?

This Digital Marketing Certification is assessed by one three hour exam; these are administered by our computer-based testing partner, Pearson Vue, via its global network of test centers. 

The exam is split into three sections; candidates need to achieve a minimum of 60% to pass the exam. Your examination fee is included in the price but subsequent re-sits due to failed attempts will incur a fee of approximately €60 or local currency equivalent payable directly to Pearson Vue when you book your repeat attempt.

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Where will my qualification be recognized?

The Digital Marketing Institute is the global certification body for Digital Marketing education. Exclusively designed by practising Digital Marketing professionals, the Certified Digital Marketing Professional Courses carries the coveted Digital Marketing Institute accreditation and associated brand recognition, which is highly sought after by employers.

Upon successful completion, you will become a Certified Digital Marketing Professional.

The Certified Digital Marketing Professional Course has been credit rated.

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What topics are covered in this course?

All aspects of digital marketing are included in this course. From the course overview, you will see that the Certified Digital Marketing Professional Course includes the following modules:

- Search Engine Optimization (SEO)
- Pay Per Click Advertising (PPC, AdWords)
- Social Media Marketing
- Email Marketing
- Digital Display Marketing
- Mobile Marketing
- Digital Marketing Analytics
- Digital Marketing Strategy & Planning

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Is this digital marketing course technical?

No, in the sense that it is not a programming course, and you will not have to learn any coding. The Certified Digital Marketing Professional Course focuses on the commercial aspect of online marketing.

The Certified Digital Marketing Professional (CDMP) is a practical course designed to help you improve your business's online lead generation and customer engagement.

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