Mobile Video


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Programme Highlights

Programme participants will recognize a range of emergent trends in mobile video and also be aware of relevant laws and guidelines, including privacy and data protection that pertain to the different aspects of mobile video marketing.

The Mobile Video module helps participants learn about the mobile video ecosystem, and how this provides a basis for delivering mobile marketing messages to consumers around the world.

Participants learn how video campaigns and marketing messages are delivered to smartphones and tablets using a range of formats, along with recognizing current trends in mobile video and mobile video consumption.

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